Symptoms
After populating the search engine description, title, and keyword values in the Product Manager for a product or entity, those values are not reflected in the HTML source output when the actual product is viewed.
Cause
This is typically caused by a developer removing the parser tokens used to populate the meta tags in the skin, and replacing them with hard-coded values. If the parser tokens are not present, the meta tags on the page will not be populated with the search engine values entered for the product or entity.
Solution
Ensure that your skin templates (eg. template.ascx) are using parser tokens as follows for meta tags:
<title>(!METATITLE!)</title>
<meta name="description" content="(!METADESCRIPTION!)">
<meta name="keywords" content="(!METAKEYWORDS!)">